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WE give a wag and YOU should too!

Approximately 100,000 animals are euthanised in Australian pounds each year! Rufus & Coco together with Australian Pet Welfare Society are on a mission to STOP unnecessary euthanasia.

Our I GIVE A WAG toy range donates 5% of sales to help this cause. You and your fur babies can also help by purchasing any Rufus & Coco toy at your local Woolworths or online.


Give Earth a helping paw!

Rufus & Coco is adding one more fur-tastic natural, high-performance litter to its award-winning cat litter range. Rufus & Coco’s new Do Good Cat Litter is made from a unique blend of naturally absorbent pea and corn plant fibers. These sustainable ingredients offer superior performance, ensuring you get more uses from your litter – all while giving you (and your furry companion) the peace of mind knowing you are making a better choice for the environment.

Doing good makes you feel good!

Available for purchase in-store only at Coles.


Rufus & Coco Stockists

Our paw-some products are sold in retailers and on-lines stores throughout Australia. See our stockists below.

Want to become a wholesaler ? Click here.