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Give your furry friend that glow from within!

Do you use supplements to help you feel good and glow from within?

If you take dietary supplements, well you’re certainly not alone. In fact it is estimated over 8.3 million Australia’s buy vitamins, minerals and supplements each year*.

However, you might be surprised to learn that such a thing exists for your furry friend and can even have significant benefits towards helping to maintaining a health skin, coat and even improve mood.

Just as it is with humans, your pet need a healthy dose of a variety of vitamins and nutrients and it can be difficult to ensure all of this is covered in their meals – especially if you have a picky eater in your household (cats we’re looking at you!).

In this way powdered supplements, which can be easily added to and mixed in with their existing meals, can be a no fuss and drama-free way to ensure your little one is getting all the vitamins and nutrients they need.  


For a Healthy Skin & Coat

Rufus & Coco Super Skin & Coat

A glorious coat which shines and ripples like an women’s hair commercial requires a few key ingredients including Omega-3 fatty acid, molasses and Group B vitamins. Our Rufus and Coco Super Skin & Coat contains just that and is especially formulated to prevent and combat typical skin disorders and unhealthy coats. Suitable for both dogs and birds it nourishes from the inside out to give fur and feathers a richness of colour and sheen in only 14 days. The omega-3 fatty acids help to improve coat quality and shine and can also alleviate skin allergies, whilst the essential vitamins and minerals help to support healthy skin and can even provide a little energy boost.

Rufus & Coco Super Skin & Coat - SHOP NOW


For Improved Physical Well-being

Rufus & Coco Vitality Aid

Containing 20 vitamins and minerals include Group B vitamins, antioxidants, omega-3 and omega-6 fatty acids our Rufus & Coco Vitality Plus is the ultimate “multi-vitamin” supplement for your furry friend. This healthy mix of nutrient work together to support not only your little mates energy and vitality but also works to promote an overall healthier immune system and optimum digestion. Gentle enough for daily use this supplement is suitable for dogs, cats and even puppies and kittens.

Rufus & Coco Vitality Plus - SHOP NOW 


To Calm a Stressed Out Pet

Rufus & Coco Anxiety Aid

One less well known benefit of supplements is that they can really help towards improving your pets mood, in particular helping them to feel a little calmer in a stressful situation. Due to COVID-19 a lot of pets had to get used to their owners being home all the time, and many likely got used to a certain standard of living where extra love, attention and even treats were sent their way. For them their owner’s imminent return to work could mark an incredible stressful readjustment period.

Our Rufus & Coco Anxiety Aid contains tryptophan, an essential amino acid that boosts levels of serotonin (the ‘happy hormone’) in the body. Combined with group B vitamins and minerals this supplements can help your furry friend maintain emotional balance during stressful situations such as being left alone, or going in the car, whilst supporting the nervous system and helping to maintain optimum digestion. For best results, daily use is recommended, however Anxiety Aid can also be taken up to 60 minutes prior to a stressful event. Suitable for both cats and dogs.

Rufus & Coco Anxiety Aid - SHOP NOW 


Rufus & Coco supplements are Australia Made, GMP manufactured (Good Manufacturing Practices) and professionally formulated using safe and natural ingredients. Each supplement has been certified by the Australian Pesticides and Veterinary Medicines Authority (APVMA) and palatability tested meaning you can feel confident in your choice for your furry loved one.

The full range of Rufus & Coco supplements are available in store at Woolworths.


* – April, 2019

Dietary supplements should never be used as a total substitute to a healthy diet and active lifestyle for your pet.